Apps & Software
Web apps, native apps for iOS, Android, and Windows, software tools for daily use in the practice or clinic for diagnosis, choice of therapy,
documentation, data exchange, statistics, therapy aid for implementation of digital therapy adherence.
Simple applications on portable devices can sustainably improve efficiency and performance of the detailing process. Using iPads or tablets for personal contact with the decision
maker/administrator makes it possible to react quickly and adapt to individual needs. Sales Performance Management means: individualised content for sales talks, interactive
talks and services on demand right up to just-in-time reports from sales personnel.
Virtual Reality / Augmented Reality
Both 2015 and 2016 witness the Virtual Reality hype. What was previously reserved for the gaming scene, has now found its way into other areas of the media industry.
Oculus Rift, HTC Re Vive and other Virtual Reality systems produce absolutely immersive artificial worlds in combination with, for example via Unity3D generated content.
Whether it be a journey through the vasculature of the body or a flight with the Icaros simulator, virtual reality feels more real now than ever before. Also Augmented
Reality, the virtual extension of our world, has made its way into everyday life. Brochures can be enhanced immensely via tablet or smartphone, enabling an awe-inspiring
visualisation of 3D images and videos. Meaning Print and Digital are now merging, allowing for new communication channels to open up. The result is an exciting mix of
innovative knowledge and a real kick: the much-requested compelling user experience.
Awareness-Sites / Produkt-Sites
Editorial work on medical knowledge, incorporation of specialist societies, scientific boards and self-help groups to build community. Aims for specialists:
access to recent studies and discoveries in science and research. For patients: direct access to information and support offers to cope with illness and increase
quality of life.
The use of video channels is excellent for customer support and provides an increase customer satisfaction. PharmaSuite 2.0 is an innovative, efficient and
well tested tool for this purpose. It offers round-the-clock service to doctors and pharmacists or advice and services to patients. PharmaSuite 2.0 is a
one-click solution offering absolute privacy with no software installation necessary.